HELLO!

I'M DEANNE.

ASSOCIATE CREATIVE DIRECTOR
COPYWRITER
CREATOR

D

DEANNE MANAGED TO TURN THAT GIDDY FEELING SHE GETS WHEN A CRAZY IDEA HAS A SPARK OF REALITY INTO A FULL-TIME JOB. SCROLL ON DOWN TO SEE WHAT SOME OF THOSE GIDDY FEELINGS TURNED INTO. 

DON'T WORRY, SHE DOESN'T ALWAYS TALK ABOUT HERSELF IN THE THIRD PERSON. 

THAT'S RIGHT, KEEP SCROLLING

THAT'S RIGHT, KEEP SCROLLING

YOU'RE ALMOST THERE

IT'S WHAT YOU'VE BEEN WAITING FOR

WELCOME TO THE PORTFOLIO PART

I KNOW WHAT YOU'RE THINKING...

WHERE HAVE I BEEN

ALL YOUR LIFE?

2019-NOW

RAPP DUBAI

Associate Creative Director
I started at RAPP Dubai as a Senior Copywriter, working on MetLife Insurance, MG Motor and Emirates Group brands. We won two pitches in the Upfield portfolio during the 2020 lockdown: Flora Plant and Rama, and hopefully many more to come! 

2018-2019

HAVAS MENA

Senior Copywriter

On my first day at Havas I joined the pitch team for Fox+ and National Geographic Abu Dhabi, which we were thrilled to win. I also kept busy on quite a few others including 

First Abu Dhabi Bank, Veet, Durex, Mortein, and Peugeot.

2017-2018

WUNDERMAN MENA

Senior Copywriter
Wunderman was my introduction to the wonderful sandpit, I mean, Middle East. I was shipped over the pond from South Africa to work on Microsoft, but also got to work on Dubai Tourism, Panadol, Sunsilk, and Nana.

2013-2017

M&C SAATCHI ABEL CAPE TOWN

Copywriter
I spent almost 5 years at good ol' M&C, being inspired by incredible people and working on exciting brands. These included MWEB (telecommunications), 10X (finance and investment), Superbalist.com and Takealot.com (e-comm), Yardley (beauty), Virgin Active, and a number of NGO projects.

2011-2012

JUPITER DRAWING ROOM
(UTOPIA) CAPE TOWN

Copywriter

I spent my first year in the big bad world of advertising as one of the eight 'bright young things' chosen by Jupiter Drawing Room founder Graham Warsop. It is a fresh-talent creative development agency where I worked alongside some amazing minds on a variety of NGOs.

2010

OGILVY & MATHER CAPE TOWN

Copywriter Intern
I spent a wonderful month at the biggest agency in

Cape Town in awe of some of the best talent in the country, learning more than I had in my entire post-graduate copywriting course and making coffee for the Traffic Manager.

 
 
 

AWARDS:

1 X CANNES LIONS SHORTLIST 2021

2 X BRONZE DUBAI LYNX AWARDS 2021

2 X ONE SHOW ASIA AWARDS 2021

1 X SILVER CRESTA AWARD 2020

1 X SILVER LISBON AD FESTIVAL AWARD 2020

1 X BRONZE LISBON AD FESTIVAL AWARD 2020

1 X CRYSTAL AD STAR AWARD 2020

2 X BRONZE BOOKMARK AWARDS 2019

3 X MARK LIVES AD OF THE WEEK 2016, 2017, 2018

1 X SILVER CREATIVE CIRCLE AWARD 2018

2 X BRONZE PIXEL AWARDS 2018

2 X GOLD ASSEGAI AWARDS 2017

ENOUGH ABOUT ME

Tell me about you.

Either here:

deannehofhuis@gmail.com

Or here:

+971 55 343 9769

Or here:

Or over there on the right.

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Compliments, suggestions, cheese deliveries welcome.